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About Benjamin Grossman

Recent Posts

28 06, 2021

How to Build Trust with Customers to Boost eCommerce Sales

Building Trust with Customers Is Good for Business Fostering trust with your customers is one of the most important aspects of attracting and retaining them. When you build trust signals on your eCommerce website, it can deliver substantial benefits to your business, including more sales,[...]
23 04, 2021

What You Need To Know About Facebook Shops

By Benjamin Grossman | April 23rd, 2021 | facebook shops
In 2020, Facebook introduced Facebook Shops. This feature allows businesses to create online stores on the social media platform for free. Facebook describes it as a “mobile-first shopping experience.”  It's intended to appeal to eCommerce companies looking to set up quickly, especially small[...]
14 04, 2021

Diving into Digital for B2B in 2021

By Benjamin Grossman | April 14th, 2021 | technology
B2B brands faced a moment of transformation in 2020. While B2B buyers had long been shifting to digital channels for purchasing, the pandemic accelerated the movement. So, how can B2B brands successfully go digital in 2021? Here are some ideas to consider.
22 03, 2021

Smart Marketing Ideas for 2021

By Benjamin Grossman | March 22nd, 2021 | technology
You’re active on social, sending out e-mails and blogging. Now what? How do you grow your audience and reach more people in 2021? It’s time for some new tactics. With a little creativity and a little strategy, you can pull these off and generate more revenue for your business.
09 03, 2021

Growing A Company with AI

By Benjamin Grossman | March 09th, 2021 | technology
AI (artificial intelligence) is no longer just something to fear in the movies. It’s a part of day-to-day life, from digital assistants to Netflix recommendations. It also has real applications for small businesses looking to improve operations, delight customers, and automate processes. Growing a[...]
08 02, 2021

8 Reasons to Add Online Invoicing to Your Business Now

By Benjamin Grossman | February 08th, 2021 | Online Payment Processing
8 Reasons to Add Online Invoicing to Your Business Now Historically, when it came time to get paid, businesses mailed out an invoice and waited for a check to arrive. Fortunately, that system has stepped into the digital era enabling a faster and safer alternative. Businesses can send invoices and[...]
29 12, 2020

Five 2021 Trends For Retail Businesses To Know

By Benjamin Grossman | December 29th, 2020 | eCommerce, Retail
Five 2021 Trends and Predictions For Retail Businesses Retailers have experienced an eventful 2020. Unprecedented eCommerce growth and the acceleration of digital transformation to meet consumers' changing needs has been the story of 2020. While the pandemic isn’t over, the COVID-19 vaccine is now[...]
15 12, 2020

2021 eCommerce Trends to Have on Your Radar

By Benjamin Grossman | December 15th, 2020 | eCommerce, Retail
2021 eCommerce Trends to Have on Your Radar eCommerce evolved and grew tremendously in 2020. Experts say it reached these new heights in months rather than years. In fact, U.S. eCommerce had 10 years worth of growth in three months following the COVID-19 shutdowns. With 2020 being a year of change[...]
20 11, 2020

How to Manage and Fight False Declines

2020 has been a banner year for eCommerce. The pandemic has accelerated the channel with a 32.4% increase in 2020, eclipsing the prediction of 18% by eMarketer. As COVID-19 continues to be a major health crisis, eCommerce will continue on this path as the pandemic creates many new online shoppers.[...]
12 11, 2020

How to Choose a POS System for Your Business

A POS (point-of-sale) system is a critical tool for any business. There’s no shortage of choices in the market, but that doesn’t mean they’re all the same. When choosing a POS system for your business, there are five important things to consider. In this post, we'll review each one and how it[...]