Reduce Credit Card Processing Fees Without Sacrificing Customer Experience
Pinpoint's compliant Dual Pricing programs help businesses reduce or eliminate credit card processing costs while giving customers a clear, transparent choice at checkout.
Protect Thin Margins
Preserve Customer Choice
Predictable Operating Costs
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Keep More Revenue
All Dual Pricing Programs
Are Not Created Equal
True Dual Pricing can be implemented in more than one compliant way. The key is ensuring customers clearly understand their payment options before they choose how to pay.
Option 1: Both Prices Displayed
Display both the cash price and card price throughout your store on shelves, menus, signage, or digital displays, giving customers complete pricing transparency before they make a purchase.
Option 2: Single Card Price Displayed
Display only the card price throughout the store. Customers paying with cash receive the lower cash price at checkout, provided proper disclosures and signage are in place.
Option 3: No Posted Product Pricing
Businesses that do not display product pricing in-store may use required entrance and counter signage together with a properly configured terminal that clearly presents both prices before payment is selected.
Retail & C-Stores
Smoke Shops & CBD
Beauty & Wellness
Food Trucks & QSR
Auto Related
