Cut Fees without Cutting Corners

With Dual Pricing, you can eliminate up to 100% of credit card processing fees by giving customers the choice: card or cash. It’s fully compliant, easy to roll out, and it means you keep more of what you earn.

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How Dual Pricing Works

Transparent pricing that’s easy to understand — and even easier to implement.

Step 1

Show Both Prices

Display both the cash price and the card price clearly at checkout or on your menu.

Step 2

Let Customers Choose

Customers decide whether to pay by card or cash — no surprises, no confusion.

Step 3

Stay Fully Compliant

Pinpoint ensures your receipts, POS, and signage meet Visa/Mastercard and state law requirements.

Payments
You can Count on!

Dependable, Secure, and Built for Business Owners

Since 2013, we've helped businesses of all sizes accept payments smoothly and securely. Our A+ BBB rating and 4.9-star Trustpilot reviews aren't just for show; they're proof that we deliver what business owners actually value: clear terms, fast approvals, and dependable support that doesn't disappear once you've signed up.

5-Time Inc. 5000 Winner

Pinpoint Payments has been recognized on the Inc. 5000 list of America’s Fastest-Growing Private Companies five years in a row. This achievement highlights our commitment to innovation, merchant-first solutions, and consistent business growth.

Rated 4.8 out of 5 by Merchants Nationwide

Thousands of businesses trust Pinpoint Payments to process millions in transactions every month. With a 4.8 Trustpilot rating, we’re proud to deliver reliability, support, and real results that business owners can count on.

A+ Rating with the Better Business Bureau

Pinpoint Payments is proud to be an A+ accredited business with the BBB, reflecting our long-term track record of honesty, transparency, and exceptional customer service. In addition, our award-winning support team (recognized by The Talk Awards 2025) provides 24/7 assistance in English and Spanish.

Keep More of Every Sale with Dual Pricing

Get a point-of-sale system tailored to your business, not a one-size-fits-all solution. We offer flexible hardware and software to fit your specific needs.

Display both cash and card prices upfront

Fully compliant with Visa, Mastercard, and state laws

Eliminate up to 100% of credit card fees

Maintain customer transparency and trust

Why Businesses Choose Dual Pricing

Dual Pricing helps merchants reduce or even eliminate payment processing fees, often saving 80–100% of previous costs. It’s an easy, compliant way to give customers choice while improving your bottom line—ideal for businesses with tight margins or high card volume.

Cut or eliminate credit card processing fees

Transparent pricing customers appreciate

Protect margins without raising prices

Simple setup for most POS systems

What Our Clients Say

Very helpful in set up and training

“I enjoyed the overall experience. I've yet to use my new machine, but I'm excited to see how far we can go. Thank Yall.”

Maya Thompson

2023-05-15

Extremely useful during the installation and training.

"I loved the entire experience! I’m looking forward to trying out my new gadget and seeing what it can do. Thanks a lot!"

Sophia Martinez

2023-05-15

Incredibly supportive during the setup and training process.

"I had a fantastic experience! I haven't used my new device yet, but I'm eager to explore its capabilities. Thanks, everyone!"

Liam Carter

2023-05-15

Very helpful in set up and training

“I enjoyed the overall experience. I've yet to use my new machine, but I'm excited to see how far we can go. Thank Yall.”

Maya Thompson

2023-05-15

Very helpful in set up and training

“I enjoyed the overall experience. I've yet to use my new machine, but I'm excited to see how far we can go. Thank Yall.”

Maya Thompson

2023-05-15

Very helpful in set up and training

“I enjoyed the overall experience. I've yet to use my new machine, but I'm excited to see how far we can go. Thank Yall.”

Maya Thompson

2023-05-15

Dual Pricing FAQs

How does dual pricing work?

Our complaint hardware presents a cash price and a card price, empowering Customers to choose how they want to pay in a transparent environment.

Will customers push back?

Most cash discount / dual pricing programs have shown over 98% of customers continue to pay by card with little to no fuss. Because you display both the cash price and card price clearly, people typically view the model as fair and transparent (think of how gas stations show cash vs card prices).

Is dual pricing compliant with Visa, Mastercard, and state laws?

Yes. Our hardware comes pre setup with the software needed to be compliant. When implemented correctly, Dual pricing is fully compliant in all 50 states. We handle the setup so you stay protected.

What kind of savings can I expect?

Most merchants are able to eliminate nearly all processing costs, saving 90–100% when compared to traditional pricing.

Do I need to buy new equipment?

In most cases, no. Many POS systems and terminals can be updated for Dual Pricing with just a quick software change. And if new hardware is required, we provide it along with the software to ensure full compliance. Most merchants qualify for our terminal placement programs, which means there’s typically no upfront cost.

Is dual pricing the same as cash discounting?

Not exactly. Cash discounting shows one price and subtracts at checkout. Dual Pricing clearly posts both cash and card prices upfront.

Cut Fees without Cutting Corners

How Dual Pricing Works

Show Both Prices

Let Customers Choose

Stay Fully Compliant

Payments
You can Count on!

5-Time Inc. 5000 Winner

Rated 4.8 out of 5 by Merchants Nationwide

A+ Rating with the Better Business Bureau

Keep More of Every Sale with Dual Pricing

Why Businesses Choose Dual Pricing

What Our Clients Say

Very helpful in set up and training

Extremely useful during the installation and training.

Incredibly supportive during the setup and training process.

Very helpful in set up and training

Very helpful in set up and training

Very helpful in set up and training

Dual Pricing FAQs

How does dual pricing work?

Will customers push back?

Is dual pricing compliant with Visa, Mastercard, and state laws?

What kind of savings can I expect?

Do I need to buy new equipment?

Is dual pricing the same as cash discounting?

Start Saving on Every Transaction

Solutions

Programs

Resources

Address

Phone

Email

Cut Fees without Cutting Corners

How Dual Pricing Works

Show Both Prices

Let Customers Choose

Stay Fully Compliant

PaymentsYou can Count on!

5-Time Inc. 5000 Winner

Rated 4.8 out of 5 by Merchants Nationwide

A+ Rating with the Better Business Bureau

Keep More of Every Sale with Dual Pricing

Why Businesses Choose Dual Pricing

What Our Clients Say

Very helpful in set up and training

Extremely useful during the installation and training.

Incredibly supportive during the setup and training process.

Very helpful in set up and training

Very helpful in set up and training

Very helpful in set up and training

Dual Pricing FAQs

How does dual pricing work?

Will customers push back?

Is dual pricing compliant with Visa, Mastercard, and state laws?

What kind of savings can I expect?

Do I need to buy new equipment?

Is dual pricing the same as cash discounting?

Start Saving on Every Transaction

Solutions

Programs

Resources

Address

Phone

Email

Payments
You can Count on!